Pinterest has banned the search term “girl”. Why?

29. 03. 2023 | Kristýna Bezděková

The social network Pinterest recently modified its search and banned users from searching for the word “girl”. The move was made to protect users from inappropriate content that may be associated with the word.

In the past, the word “girl” on Pinterest has often been associated with inappropriate content such as images of a sexual nature, violence, violent extremism and other dangerous topics. This content can be harmful and inappropriate for users, especially young girls.

Pinterest has decided to disable searches for this word to protect its users from this dangerous content. This action is part of Pinterest’s broader efforts to protect users from inappropriate content and improve its measures against violent extremism, the spread of fake news and other dangerous content.

However, this change may impact content creators who use the word “girl” in a positive context. For example, photos of girls in innocent situations may now be harder to find. Therefore, Pinterest explained that it is trying to create a more accurate and safer environment for its users.

Pinterest currently has over 400 million active users worldwide and is a popular platform for sharing ideas and inspiration. Disabling searches for the word “girl” is one of the steps Pinterest has taken to protect itself from inappropriate content and ensure a safe and positive environment for its users.


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Author of this article

Kristýna Bezděková

Kristýna is a student of marketing and communication in an undergraduate program. She writes and translates content into the Czech language


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